With thousand of Mobile apps in the iPhone app store and the Android App store some of these app companies are cashing in on some serious bucks $$$$. Most Venture Capitalist this year are putting their money where there mouth in saying that mobile is the future." A
from M&A firm Rutberg & Co. covering the first half of 2012
shows firms invested $3.9 billion in mobile companies, everything from
Jawbone and Viddy to Vox Mobile and Tango. That total is already 7
percent more than all the mobile-focused investments made in 2011, and
46 percent of all the venture capital invested in tech companies so far
this year" says Sarah Mirtoff.
App start up companies like Tango and Instagram to name a few make up the $1 billion venture capital for companies targeting users in any single category.
Although these companies dominated in money raised, they did not however bring in the most overall.
Device, payments, and infrastructure companies raised the largest
individual rounds, especially those focused on the Chinese and broader
Asian markets. Before no one wanted to invest a single penny into device companies, now there in a overwhelming abundance of people looking to invest into these companies.
If you had the money to invest, which would you put your money into? And if you did invest, do you think its a good idea and a good money maker?
Companies Cashing In
This is pretty cool. It is obvious that many companies are putting a lot of money into the development of their applications. The only issue is that many people are hesitant to pay anything for the apps they buy. $5 is too much and often .99 cents is too much to pay. It may be difficult to recuperate a billion dollar investment in an app if people are reluctant to pay anything for the apps they are using.
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